Resources by Lisa

Replication Data: Why Is It Wrong to Sell Your Body? – Study 4

Replication Data: Why Is It Wrong to Sell Your Body? – Study 4

Lisa
Open Dataset
Creators: Shreyans Goenka
Publication Date: Nov 12, 2019
Creators: Shreyans Goenka

This OSF repository contains the data and materials for Study 4 of “Why Is It Wrong to Sell Your Body?” (Goenka & van Osselaer, 2023, Journal of Marketing), further investigating the mechanisms behind ideological differences in moral objections to bodily markets.

Topic-Based Clustering Model for Identifying Segment-Level Drivers of Star Ratings

Topic-Based Clustering Model for Identifying Segment-Level Drivers of Star Ratings

Lisa
Open Dataset
Creators: Sunghoon Kim, Sanghak Lee, and Robert McCulloch
Publication Date: 2024
Creators: Sunghoon Kim, Sanghak Lee, and Robert McCulloch

This GitHub repository contains the code and data for the study “A Topic-Based Segmentation Model for Identifying Segment-Level Drivers of Star Ratings from Unstructured Text Reviews” (Kim, Lee & McCulloch, 2024, Journal of Marketing Research). It includes the implementation of a topic-based clustering model that segments consumers based on the topics they discuss in text reviews, enabling identification of the segment-level drivers behind star ratings on platforms such as Amazon or Yelp.

Replication Data: Why Is It Wrong to Sell Your Body?

Replication Data: Why Is It Wrong to Sell Your Body?

Lisa
Open Dataset
Creators: Shreyans Goenka
Publication Date: Jun 5, 2019
Creators: Shreyans Goenka

This OSF repository contains the overview and supplementary materials for the study “Why Is It Wrong to Sell Your Body? Understanding Liberals’ Versus Conservatives’ Moral Objections to Bodily Markets” (Goenka & van Osselaer, 2023, Journal of Marketing). It includes study protocols, survey instruments, and preregistration details examining how political ideology shapes moral objections to the commercialisation of the human body.

Replication Data: Why Is It Wrong to Sell Your Body? – Study 1

Replication Data: Why Is It Wrong to Sell Your Body? – Study 1

Lisa
Open Dataset
Creators: Shreyans Goenka
Publication Date: Jun 5, 2019
Creators: Shreyans Goenka

This OSF repository contains the data and materials for Study 1 of “Why Is It Wrong to Sell Your Body?” (Goenka & van Osselaer, 2023, Journal of Marketing), examining moral objections to bodily markets across liberal and conservative respondents.

Replication Data: Why Is It Wrong to Sell Your Body? – Study 2

Replication Data: Why Is It Wrong to Sell Your Body? – Study 2

Lisa
Open Dataset
Creators: Shreyans Goenka
Publication Date: Feb 8, 2021
Creators: Shreyans Goenka

This OSF repository contains the data and materials for Study 2 of “Why Is It Wrong to Sell Your Body?” (Goenka & van Osselaer, 2023, Journal of Marketing), building on Study 1 to further examine the moral reasoning underlying objections to bodily markets across political ideologies.

Replication Data: Neural Signals of Video Advertisement Liking

Replication Data: Neural Signals of Video Advertisement Liking

Lisa
Open Dataset
Creators: Hang-Yee Chan
Publication Date: Jul 30, 2023
Creators: Hang-Yee Chan

This dataset, hosted on the Open Science Framework (OSF), contains the replication data for the study “Neural Signals of Video Advertisement Liking: Insights into Psychological Processes and Their Temporal Dynamics” (Chan et al., 2024, Journal of Marketing Research). It includes neuroimaging (fMRI) and behavioural data used to examine the neural correlates of advertisement liking, identifying the psychological processes and their temporal dynamics that underlie consumer responses to video advertising.

Neurosynth – Large-Scale Automated Synthesis of fMRI Data

Neurosynth – Large-Scale Automated Synthesis of fMRI Data

Lisa
Open Dataset
Creators: Tal Yarkoni et al.
Publication Date: 2021
Creators: Tal Yarkoni et al.

Neurosynth is a large-scale platform for synthesising neuroimaging (fMRI) findings from thousands of published studies, providing coordinate-based meta-analytic data on brain activation patterns associated with various psychological and cognitive terms.

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